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Digital Marketing Strategy

Planning Your Digital Marketing Budget for 2024

What do Kellogg’s, Amazon, and Airbnb have in common? When economic times were tough, these three companies increased their marketing spend.  Kellogg’s – The Great Depression (1929-1939) Amazon – The Great Recession (2007-2009) Airbnb –

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Website Design Best Practices

Website Design Best Practices in 2024

Web Design Best practices are commercial or professional processes that are accepted or prescribed as being correct or most effective. By now, you certainly appreciate the importance of designing a website for your company. It

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3 Steps To Creating a Good Website

It’s silly, but we’ve all done it. We’re so busy taking care of business that we forget to maintain or even create our business website. In this decade, very few company owners or managers say,

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Social Media Marketing FAQs

Social media marketing programs are driving many service-delivery and product-sales organizations. There was a time – way back in the 2010s – when some service companies and organizations said social media advertising just wasn’t “right”

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