Welcome to the Modern Blog
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Social Media Marketing & Management
Social media marketing uses social media platforms to increase revenue, build a company’s brand, and boost current customer engagement while reaching new customers. The top social media marketing platforms are Facebook, TikTok, and What’sApp, but
Social Media Marketing & Facebook
It’s safe to say most people see Facebook as the quintessential social media platform. Some individuals scorn Facebook for the very reason it’s popular: Facebook exploits our commonalities. But few businesses – or any organization
Social Media Marketing & Algorithms
You’ve read that your online business presence is driven by Google algorithms. So, it’s no surprise that social media giants Facebook and YouTube algorithms are almost equally important to your organization. What are algorithms? Basically, algorithms
New Website for Your Business? What To Consider
New website development is trending because of our metro-Houston business boom. As a result of increased competition, we’re seeing more small businesses planning to invest in website performance analytics to increase their online visibility and
Website Design: Avoid Complications
Relationship categories often include “married,” “single,” and the one that raises a red flag for many: “It’s complicated.” Most of us want to avoid complications. If you’re not experienced in web design, the odds of
What’s Better? Paid Ads vs. Organic SEO
Paid Ads vs. Organic SEO “Can we talk?” is an example of a powerful phrase. It stops you in your tracks when someone asks, and it can let another person know you want more information.
Website Marketing & What To Know About Traffic Stats
There’s a verb we use every day that didn’t exist before 1998. It was originally a noun, but the Oxford English Dictionary says “google” is also a verb; as in, “I’ll google it.” For Southeast
Planning Your Digital Marketing Budget for 2024
What do Kellogg’s, Amazon, and Airbnb have in common? When economic times were tough, these three companies increased their marketing spend. Kellogg’s – The Great Depression (1929-1939) Amazon – The Great Recession (2007-2009) Airbnb –
Website Design Best Practices in 2024
Web Design Best practices are commercial or professional processes that are accepted or prescribed as being correct or most effective. By now, you certainly appreciate the importance of designing a website for your company. It
3 Steps To Creating a Good Website
It’s silly, but we’ve all done it. We’re so busy taking care of business that we forget to maintain or even create our business website. In this decade, very few company owners or managers say,
Social Media Marketing FAQs
Social media marketing programs are driving many service-delivery and product-sales organizations. There was a time – way back in the 2010s – when some service companies and organizations said social media advertising just wasn’t “right”
SEO for Your Business: A Beginner’s Guide to Why You Should Optimize!
Billboard, radio, television, direct mail, and email marketing can increase business for most companies. But the internet is the most powerful tool in history to grow your business. Search engines help people on the internet
Professional Headshots: 15 Tips & Mistakes you can Avoid
A headshot is your opportunity to make a first impression and reflect your brand all in one photo. Get prepared for your headshot photoshoot with these 15 tips.
Tips For Marketing Your Business During An Economic Downturn
First of all, we want to point out that if you study the economical data, it is unlikely that we are heading into a recession in 2023. That being said, many companies are being more
Designing Facebook Header Image in 2022 + Free Template!
Here we go again, another big change to the way Facebook displays your business’s profile page header. Just one of the updates to the New Page Experience recently rolled out by Facebook earlier this year.