Introduce Yourself With a Headshot
Face-to-face meetings are becoming obsolete. Mall-strolling consumers now shop online. The window company that once required an at-your-home quote now uses Google Earth to make an estimate for window replacement. So how do we shake hands and say, “Hi! My name is…?”
Headshots introduce us to our market potential.
Photography will promote your company’s brand like nothing else. And you need more than one image to capture the essence of who you are and what you do. But professional headshots should be your first priority.
Why You Need Headshot Photography
Headshots were (and are) always included in acting professionals’ portfolios. A casting director may toss resumes to one side but closely examine headshots, so those photos can make or break a performer’s career. Today, service providers, salespeople – anyone representing a company – use headshots to introduce themselves.
A headshot is your opportunity to make a first impression.
A headshot can sway the viewer’s perception of your ability to do a good job. Your dependability, trustworthiness… Your brand can be reflected in one photo. One study revealed a new headshot can positively influence more than 75% of potential clients. The study was based on viewers’ perceptions of:
- Competence
- Influence
- Likeability
Photographic portraits and headshots differ (note the differences in the photos below). Their purpose and how they are used is not the same. A portrait photo is artistic. A headshot is a photographic presentation of you as a professional. Headshot photographs are often tightly cropped so the face fills the frame. Most headshots avoid heavily environmental elements and “loud” backgrounds.
Nothing in a headshot should distract the viewer from your face.
Most important is the photographer’s ability to capture the elements that define who you are.
15 Tips To Prepare Professional Headshots
Begin preparing for your professional headshot photo session at least 3 days in advance.
Professional headshots are serious business but that doesn’t mean you shouldn’t relax and have fun! Finally, make sure your headshot is named YourName.webp on all landing pages and blogs. That way, when people search online for you, your headshot will appear in the results.
Tomball Professional Headshots
No one can guarantee a professional headshot will increase your Tomball business by X%. But there’s a lot of valid information suggesting a professional photo shoot is well worth the investment.
According to Trend Reports, between 65-85 percent of people describe themselves as visual learners. The latest VisualGPS consumer survey found that Gen Z and Millennials are twice as likely to make a purchase based on online imagery… A study carried out by PR News found that content with good images gets 94% more views. –Forbes
Modern Marketing & Media photography and videography services include:
- Events
- Experiences
- Headshots
- Interviews
- Lifestyles
- Products
- Properties
- Social Media Content
- Teams
- Time-lapses
- …and more
Let’s discuss your needs and configure an affordable, actionable plan that can build your brand. We even offer mobile pop-up headshot photography where we conveniently come to your office with our professional equipment and take your photos. We’re pleased to meet you! Contact Modern Marketing & Media.
Headshot Fails
Have a laugh and rest assured that when you book with us, your photos won’t turn out like these…
The Bad Edit
The Glamour Shot
The Poorly Posed
The High Arm Cross
The Trying To Look Sexy
